The embodiment of local South African craft. Each Shady is meticulously created by local artisans. Each stitch in the cushion and cover are proudly placed by seamstresses at a local non-profit organisation. The essence of South Africa is in every detail, curated for your leisure and protection against the harsh African sun.
Discover our story
Deconstructing the elements of the craftsmanship.
Locally milled canvas designed to protect your face.
A book, phone, sunglasses - we've got just the place.
Update your set with a new colour (stay tuned), or remove to hand wash.
Lightweight and folds flat for the longest beach walks.
Find the perfect angle with the adjustable pillow height.
Meticulously handcrafted for the leisure you deserve.
Purveyors of premium beach essentials for luxury leisure.
And soak up the sun...
Combine The Shady and The Tote for the ultimate beach leisure experience. Designed to carry everything you need, and nothing you don't.
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Bespoke craftmanship can take time. Stay in the loop and be the first to know when your next beach essential is ready.
No noise. Drop announcements only.